Volvo Car has selected Mitsubishi Electric to develop a next-generation infotainment system that will be on all new Volvo models from November, 2013.
The Swedish carmaker said the new system will work in combination with its recently announced Sensus interface. Sensus forms the basis of Volvo’s strategy to make all functions accessible through a simple and uncomplicated user interface.
Volvo CEO Stefan Jacoby reinforced the simplicity theme by saying that the agreement with Mitsubishi Electric “paves the way for integrating new, user-friendly infotainment and connectivity features in our cars.”
Jacoby told automotiveIT in January that he wanted Volvo to compete with other premium car brands in part by providing fewer and more intuititive electronic functions in the car. “Consumers don’t need all these kinds of gimmicks,” he said in an interview at the Detroit auto show in January.
Mitsubishi Electric, a major Japanese electronic equipment maker that has been a Volvo partner since 1969, will supply the central module and will be the main supplier for Volvo’s new infotainment system.
“As we expand our partnership, we look forward to developing advanced infotainment systems that offer Volvo car owners highly intuitive access to information and entertainment,” said Yutaka Ohashi, group president of Mitsubishi Electric’s automotive equipment division.
Mitsubishi Electric said development of Volvo’s infotainment system will be driven from its technical center in Gothenburg.