automotiveIT magazine: Audi, BMW, Mercedes embrace digital

New technology is entering car showrooms (Photo: Audi)

Germany’s three premium brands are using digital technology to post higher sales, despite declining showroom traffic. In interviews with automotiveIT international, the sales and marketing chiefs of Audi, BMW and Mercedes-Benz explained how their companies are catering to a new generation of car buyers, which does its research online and is looking for a physical […]

CeBIT, Hanover

(Photo: CeBIT)

The annual CeBIT fair, which takes place March 16 through 20, will have a strong focus on the biggest trends shaping the digital economy. The event, which is billed as the leading trade fair for IT and the digital economy, will be officially opened on Sunday, March 15, by German Chancellor Angela Merkel. Also speaking […]

BMW, VW, Chargepoint to cooperate on US EV charging network

...(Photo: BMW)

BMW and Volkswagen are teaming up with Chargepoint to build a network of electric-vehicle charging stations along highways in the eastern and western parts of the US. Chargepoint, a large operator of EV refueling stations, said the network will consist of fast-charging facilities that should¬†help promote electric mobility. “A robust network of conveniently located DC […]

BMW responds quickly to report of possible security breach

(Photo: BMW)

BMW responded quickly¬†to a report of a potential security gap in the data transmissions to and from the carmaker’s connected¬†vehicles. The German premium car group¬†said it had closed the security gap with “a new configuration.” The quick action by BMW underscores how serious the industry is taking data security, which is a growing concern as […]

Krueger to succeed Reithofer as next BMW CEO May 13

Krueger's appointment is part of a generational change at BMW (Photo: BMW)

BMW’s head of production, Harald Krueger, will become the next CEO of the German premium car maker in May. He will succeed Norbert Reithofer, who will become chairman of the BMW supervisory board. BMW also announced that Klaus Froelich, 54, will become board member for development, succeeding Herbert Diess. Diess has been hired by the […]

In surprise move, BMW’s Diess to head VW passenger car brand

Diess has headed BMW's R&D since 2012 (Photo: BMW)

In a surprise move, BMW R&D chief Herbert Diess will move to Volkswagen ¬†to head the brand’s core VW passenger car brand. He will take over ¬†– on October 1, 2015 – from VW Group CEO Martin Winterkorn, who will continue as chairman of the management board of Europe’s largest car group. “With Herbert Diess […]

BMW plans more plug-in hybrids for its core model range

BMW has developed a plug-in hybrid powertrain that can be used across its model range (Photo: BMW)

BMW plans to¬†roll out plug-in hybrid versions of all BMW models in the long term. The premium car maker is unveiling a plug-in hybrid 3 Series prototype as well as a range of other concepts that use technology that’s already in place in its i-brand vehicles. ‚ÄúAll BMW Group models benefit from BMW i,” BMW […]

automotiveIT Congress – Hanover

Around 500 automotive and IT executives each year attend the Hanover Congress (Photo: Claus Dick)

The automotiveIT Group will host its annual Congress during the CeBIT high-tech fair in Hanover March 19, 2015. The event will focus on the new role IT is playing in tomorrow’s car industry. It is the 7th time the automotiveIT Congress takes place in Germany. The conference brings together around 500 executives from the automotive […]

BMW on track with efforts to reduce energy consumption in plants

In Spartanburg, where BMW builds the X3, more than 80 production facilities and robots have been equipped with smart meters since 2012 (Photo: BMW)

BMW is on track with efforts to lower the amount of energy it needs to build cars, with energy consumption per vehicle dropping 31 percent between 2006 and 2013. By 2020, the Munich-based premium carmaker wants energy expended per vehicle to be down 45 percent from 2006 levels. One significant pillar of the¬†strategy is the […]

carIT Congress: BMW executive sees electric future

BMW's Frickenstein (Photo: Claus Dick)

HANOVER — BMW, which has a fleet of 2.5 million connected cars on the world’s roads, expects an automotive future with highly automated vehicles that are propelled by electric motors, Elmar Frickenstein, vice-president electrics/electronics at the German premium car brand, said Tuesday. Frickenstein said connectivity is already bringing a broad range of new functions to […]