IAA: Daimler CEO not afraid of non-traditional competition

The Mercedes S 500 Intelligent Drive covered more than 100km autonomously (Photo: Daimler

FRANKFURT – Dieter Zetsche is not afraid of competition from new entrants into the market for personal mobility. The Daimler CEO said he respects initiatives by new automakers and players from other industries to get traction in a car market that is changing rapidly. “We definitely take those attempts seriously,” Zetsche said in a press […]

Point of view: HMI still has way to go

Hilmar Dunker is editor-in-chief of Germany's automotiveIT and carIT magazines

carIT magazine recently commissioned a test to see how the infotainment operating systems of the three German premium car manufacturers stack up. The Doppler Laboratory for Contextual Interfaces at Austria’s Salzburg University together with the Auto Club Europe employed 36 specially selected drivers to test the systems of the Audi A3, the BMW 1 Series […]

Mercedes S-Class aims to set new premium driving standards

Mercedes introduced the new S-Class at an Airbus facility (Photo: Daimler)

Daimler introduced the new Mercedes S-Class to the world this week, unveiling a model it hopes will be the benchmark for tomorrow’s premium driving experience. The German luxury car maker’s top-of-the-line model traditionally features cutting-edge technologies that will make their way into other Mercedes models later on. The 2013 S-Class is no exception. From the […]

Mercedes opens biggest sales training center in China

Chengdu is the biggest Mercedes sales training center outside Germany (Photo: Daimler)

Mercedes-Benz has opened a new sales training center in Chengdu in southwestern China, the biggest of its kind outside Germany. It is the sixth Chinese facility operated by the premium car division of Germany’s Daimler. The center is capable of offering 55,000 training days a year for employees of Mercedes dealerships. Mercedes has 260 dealers […]

Garmin to provide Mercedes navigation

(Photo: Garmin)

Garmin will provide global navigation systems that will be integrated into the infotainment system of future Mercedes-Benz models. The Switzerland-based satellite navigation company said the Mercedes systems will show navigation and maps on the in-dash display and will also provide access to a range of driver assistance information. In addition, Garmin said its next-generation navigation […]

automotiveIT Congress: Daimler CIO lays out integrated approach to customers

Siemer (l) and Gorriz explain Daimler's "Digital Life" to the automotiveIT Congress (Photo: Claus Dick)

HANOVER – Daimler CIO Michael Gorriz said the premium car maker wants to establish multiple connections with its customers, running from the initial information gathering through the car purchase to the actual use of the vehicle. In a joint presentation with Philipp Siemer, head of product marketing for Daimler’s Mercedes-Benz passenger car brand, Gorriz told […]

Daimler takes 12 pc stake in China’s BAIC Motor

zetsche

Daimler will acquire a 12 pc stake in Beijing Automotive Group’s (BAIC) passenger car division, the first time a western carmaker invests directly in a Chinese auto group. The two companies were already working together in various areas, but the investment lays the groundwork for closer cooperation in the world’s biggest car market. Daimler will […]

Daimler, Ford and Nissan plan fuel-cell vehicle by 2017

Daimler started leasing a Mercedes B-Class-based FCEV in 2010 (Photo: Daimler)

Daimler, Ford Motor and Nissan said they are planning to launch a mass-market fuel-cell electric vehicle (FCEV) as early as 2017. The three automakers on Monday signed an agreement for the joint development of a fuel-cell system. The cooperation would speed up the introduction of the technology, significantly lower investment costs and help define global […]

CES: Mercedes shows Siri integration

Mercedes' Digital DriveStyle app will feature Siri voice operation (Photo: Daimler)

LAS VEGAS – Mercedes-Benz will have full Siri integration in its next E-Class starting this spring. The German premium car maker said during the annual CES consumer electronics fair that Apple’s voice software will be available in the E-Class for drivers using an Apple iPhone 4S Drivers can use Siri to access most content on […]

Daimler consolidates all China sales in one organization

daimler hq.automotiveIT

Daimler has formed a new Chinese sales operation that will market its imported as well as locally produced vehicles in the world’s largest car market. Beijing Mercedes-Benz Sales Service is a 50-50 joint venture between Daimler and its Chinese partner, BAIC. It will handle sales and marketing, aftersales, used-car and fleet sales and will responsible […]