Study: Automotive suppliers lack well-defined social media plan

Suppliers can benefit from greater use of social media (Photo: LinkedIn)

The world’s biggest automotive suppliers only rarely have a clear social-media strategy, according to a study conducted by German PR agency vibrio. They need one, says the agency, because supplier content is becoming ever more important for automakers. As the auto industry changes, new competitors enter the market and the car culture changes to a […]

Study: automotive suppliers improve supply chain

BESTgroup makes a strong case for supply chain projects at automotive suppliers (Photo: BESTgroup)

Automotive suppliers are better at improving their supply chains than companies in other industries, according to a consultants study. BESTgroup, a German supply chain consultant, said automotive suppliers show long-term improvements in value creation, inventory management and cost control. Over similar periods, companies in other industries show little or no progress in these areas. Automotive […]

puls: suppliers bet less on electric vehicle technology

Germany's SGL specializes in carbon-fiber technology for the auto industry (Photo: SGL)

German automotive suppliers are using the growing demand for renewable energy solutions as a means to reduce their dependence on the car industry. That is one of the conclusions from research conducted by Germany’s puls market researchers. According to the study, automotive suppliers depended for 74 percent of their revenue on the car industry in […]

automotiveDAY: Mercedes happy with local IT suppliers

schuett mercedes.automotiveIT

Mercedes Benz doesn’t want to rely solely on major global IT services suppliers, but is happy to have local solutions in specific areas. Helmut Schuett, CIO Cars & Vans, Mercedes Benz, said the premium-car brand divides its IT suppliers into three categories, with the top 20  suppliers  participating in group operations worldwide. But Schuett said […]

Roland Berger urges caution for suppliers in China

With passenger-car sales growth slowing in the important Chinese market, European suppliers need to review their global strategies in 2011, according to Roland Berger. The consultants expect passenger car unit sales in China to continue to grow from about 11 million units in 2010 to more than 18 million in 2015. But the growth – […]