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Amazon Prime in-car delivery (Image: Volvo)

Both Volvo Cars and General Motors have announced the addition of the Amazon Key app to their respective connected services in the USA. This will be available to customers in 37 US cities and their surrounding areas, with more locations to follow.

For Volvo customers, Amazon Key links Amazon Prime membership accounts with the Volvo On Call connected platform. Shopping ordered via Amazon can then be delivered to the car’s trunk, if the ‘in-car’ delivery option is selected at the checkout: the car is remotely unlocked for the courier to place the parcel, and then relocked. Customers need only to register the car’s location and to park in a publicly-accessible place, and are notified of the delivery time and completion.

Volvo has offered in-car deliveries in Europe since 2015, and other existing Volvo On Call services involving digital keys, such as car-sharing and mobile refuelling and washing, are said to be successful. Chief digital officer Atif Rafiq said in a statement: “Simplifying the customer experience is central to Volvo’s digital vision. Receiving a parcel securely and reliably in your car, without you having to be there, is something we think many people will appreciate."

General Motors has also partnered with Amazon Prime, and Amazon Key-enabled in-car deliveries are now available at no extra charge to US owners of Chevrolet, Buick, GMC and Cadillac vehicles from the 2015 model-year or newer. Car owners need to have active OnStar accounts.

- Farah Alkhalisi