All digital strategy articles

  • porsche.automotiveIT
    Article

    At Porsche, a move into digital mobility

    2016-05-30T12:28:12Z

    Porsche will develop products that go beyond the making of sports cars (Photo: Porsche)Porsche is broadening its business goals from merely building premium sports cars to becoming a "leading provider of digital mobility solutions in the premium automotive segment."The company said its supervisory board has approved the foundation of ...

  • psa.automotiveIT
    Article

    At PSA, Cantaloube takes charge of digital strategy

    2016-01-20T15:23:14Z

    As software and hardware redefine the car, PSA/Peugeot-Citroen is entrusting its digital strategy to Brigitte Cantaloube.Cantaloube, who takes up a new position at the French carmaker as chief digital officer, comes from Yahoo. She will assume her new duties February 1 and report directly to CEO Carlos Tavares.The Yahoo executive's ...