Automakers having hard time competing with phone companies on infotainment

j.d. power.automotiveIT

Automakers are having a tough time competing with the mobile phone industry when it comes to in-car infotainment. According to a new study by market researchers J.D. Power, consumers generally prefer the in-car infotainment options available through connected smartphones over the embedded offerings provided by the automakers themselves.

This article is available to registered users only. 

To continue reading this article and others like it, please SIGN-IN or REGISTER FREE today.

Join us today for free

aIT Comp Tablet and print phone image 400px

Register free now to stay up-to-date with the latest industry developments, trends, and analysis, to find in-depth reports and intelligence and to connect with your peers.

Your free registration includes:

  • Access to our exclusive content
  • Weekly enewsletter
  • Option to save articles to a personal library
  • Ability to comment on articles
  • Special offers
  • Ability to manage your profile and communication preferences

Gain access to our exclusive content and features register today

Non-registered users are able to access two AIT exclusive articles per week. You have now used your allocation.
To continue reading this article and others like it, please SIGN-IN or REGISTER FREE today.