North America's biggest car show will take place against a backdrop of growing concern that the recovery in automotive demand in developed markets could be short-lived.
But the show, which traditionally showcases the offerings of, first and foremost, the Detroit Three automakers, will be buoyed by a cautious revival of the North American auto industry.
The Detroit three present a vastly different set of domestic players than just two years ago. Chrysler is now controlled by Italy's Fiat, General Motors is on the road to recovery less than two years after filing for bankruptcy protection. And a slimmed-down Ford is focusing on core strenghts.
Moreover, the Detroit show, with more than 500 vehicles on display, is likely to provide another showcase to automakers' new-mobility products.
The Detroit auto show will open with two press days on Jan 9 and 10, followed by a charity preview and an industry day on Jan. 11 and 12, respectively. The exhibition will open to the public on Jan 14 and run through the 22nd.
More information on the show can be found on the NAIAS Web site: http://naias.com