Respected German automotive analyst Ferdinand Dudenhoeffer said he doesn't think all new IT has a place in the car.
"Isn't the question: what do we really need in the car?" he said in an interview with automotiveIT. "Facebook? I don't see it."
Dudenhoeffer heads the CAR Center Automotive Research, a non-profit research organization affiliated with the University of Duisburg-Essen inGermany.
He said in the automotiveIT interview that the interest in bringing social media into the car is a bubble that will burst at some point.
"The interesting applications are the car-specific ones like car-to-car and car-to-x communication," he said. "The car has certain key competencies and these can be further developed with the help of IT."
Dudenhoeffer also said apps are mostly "just gimmicks."
And he said the pace of change in IT is too fast to integrate individual technologies and applications in the car in a way that makes sense.
Said Dudenhoeffer: "Car developers are still thinking about laptops while IT is already dealing with tablets. The focus should be on car-specific applications."