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  • gm facebook.automotiveIT

    WSJ: GM to stop Facebook advertising


    Although it doesn’t want to advertise, GM will continue its Facebook pages, WSJ says (Photo: Facebook) General Motors plans to stop advertising on Facebook because campaigns on the site don't seem to have an impact on car sales, according to a report in The Wall Street Journal. The Journal says ...

  • Article

    Generation Facebook in the car industry


    Social networks have become a matter of course for the Facebook generation. And companies in the auto industry are working hard to establish a presence in the world of Web 2.0. New communication initiatives are essential, both to make contact with young talent and to connect with a new generation ...