genivi.automotiveITThe Genivi Alliance has joined a broader Web consortium to accelerate the adoption of open-source technologies in the automotive industry. The alliance, whose goal is to drive the adoption of a Linux-based in-vehicle infotainment platform, brings together more than 175 auto and consumer electronics companies that are keen to speed up the development of in-car infotainment systems.

Genivi has now joined the so-called World Wide Web Consortium (W3C), an international community that develops open standards to ensure the long-term growth of the web. Genivi said it will bring its automotive expertise into W3C's recently founded Automotive and Web Platform Business Group.

"W3C CEO Jeff Jaffe said the two groups will jointly explore how an open web platform can enhance the driving experience and improve automotive safety. "Genivi's participation plays and important role in ensuring representation of the diverse players within the auto industry," Jaffe said in a press statement.

One of the areas of cooperation is the development of an automotive software-to-software interface, also known as an API, for the HTML5 markup language. HTML5 is increasingly used for web applications and is finding its way into the car as well. Said Genivi President  Philippe Gicquel: "As vehicles are becoming connected, it is important for the automotive ”¨industry to benefit from worldwide web standards adapted to cars."

In addition to his Genivi duties, Gicquel is general manager for cockpit, safety, Ӭinfotainment EE modules at French carmaker PSA/Peugeot-Citroen. Gicquel is a featured speaker at the automotiveIT International Congress in London July 1 and 2.