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A premium-inspired "starlight" roof is an option on the new Opel Adam (Photo: GM)

Opel said it is raising the bar for infotainment options in the small-car segment when it introduces its new Adam model at the Paris auto show in September.

The German unit of General Motors said the Adam will be the first Opel model with a new infotainment system that provides enhanced connectivity forApple iPhones as well as Android-based smartphones.

The Adam infotainment system will display smartphone content including navigation and other internet-based applications on a 7-inch high-resolution touch screen. In addition, the system features Bluetooth and USB connectivity for MP3 players.

The Adam is Opel's second entry into the small-car or A segment following its Agila model. It hopes that, by adding a broad range of customization options, the Adam will appeal to young, trendy car buyers interested in a car for predominantly urban environments.

Opel, much like Fiat with its 500 model, will offer a multitude of personalization options for the Adam. "No other car in this segment can be personalized as much as the Opel Adam because we are offering virtually unlimited exterior and interior color, fabric, decor and kit combination possibilities," Mark Adams, Opel's design chief, said in a press release.

Next to a new infotainment system, Opel is also bringing some other driver assistance features to the Adam that tend to be more common in bigger cars. Among these are parking assist, blind-spot detection and a heated steering wheel.

The Adam is 3700mm long and 1720mm wide and will initially be available with three gasoline engines.