The new digital division underlines Toyota's resolve to develop new digital business areas (Photo: Toyota)
Toyota Motor North America will establish a division that will focus on digital transformation and new forms of mobility. It will be led by regional CDO and CIO Zack Hicks.
Hicks, who also is in charge of the initiatives that fall under Toyota Connected, will oversee the three divisions that will make up the new Digital Transformation & Mobility division:
• Information Services, which is led on an interim basis by Hicks as well• Connected Technologies, led by Vice President Steve Basra• Future Mobility Business Group, led by Group Vice President Chris Tinto
The new organization, which takes effect April 2, will focus on shared mobility, connectivity services and over-the-air feature upgrades. This should help the carmaker identify new business models and future opportunities, Toyota said.
“Digital Transformation & Mobility brings together three integrated teams that can focus on new business innovation, voice-of-customer excellence and digital product development,” Hicks said in a press statement.
Toyota North America CEO Jim Lentz said the organizational change is part of the company’s transformation from a traditional carmaker to “a global mobility company.”
At the CES high-tech trade show in Las Vegas in January, Toyota underlined its ambitions to expand its business beyond making automobiles, The carmaker unveiled a concept vehicle – the ePalette - that it sees at the center of a broader suite of connected mobility offerings. And by creating an ecosystem of partner companies, Toyota aims to expand the range of mobility products and services it will be able to offer.
-By Arjen Bongard