Ziebart will bring indepth knowledge of automotive electronics to JLR (Photo: Infineon)

Former Infineon CEO Wolfgang Ziebart, 63,  is joining  Jaguar Land Rover as board member in charge of technology at the Indian owned premium car maker.

Ziebart, whose new assignment started August 1, will be responsible for all technical operations of the UK-based car brands worldwide.

The German  mechanical engineer worked at BMW for 23 years. In 2000, he joined supplier Continental, but left for semiconductor group Infineon in September, 2004. Ziebart resigned as CEO in 2008. Infineon cited "different opinions on the strategic orientation of the company," as the reason for his departure.

Ziebart brings specialist knowledge of automotive electronics to Jaguar Land Rover, which, industry insiders said, could help beef up the brands' offerings in the field of infotainment and connectivity.

Jaguar and Land Rover also announced Tuesday that Wolfgang Epple, who was responsible for the product lines of the company, will take over Research and Technology and oversee innovation and advanced research.

Bob Joyce, who headed technology for the past 10 years, will take over responsibility for all product development.

Jaguar Land Rover CEO Ralf Speth said the changes will strengthen his management team, which will help to "formulate and realize our future, ambitious product plans."

Jaguar Land Rover, which is owned by India's Tata Group, increased sales 17 pc to 15.8 billion pounds in the fiscal year ended March 31. Pretax profit rose 11 pc to 1.7 billion pounds.