Dassault sees growing interest in digital manufactureing (Photo: Dassault Systemes)

Dassault Systemes is planning to acquire Apriso in a move to strengthen its position in manufacturing software solutions.

The Paris based maker of 3d design software and product lifecycle management products said it will pay about 205 million dlrs for the California-based company.

Apriso is a specialist in operations management software and it is in this area that Dassault wants to grow. Dassault's Delmia software focuses on modeling production lines ahead of production. But with Apriso's products, the group will be able to target the actual manufacturing operation itself. The Apriso software will be merged with Dassault's Delmia applicaton portfolio and its 3dexperience platform.

"We are seeing an increased customer interest in digital manufacturing market as a whole," CEO Bernard Charles said in a conference call with analysts. Charles cited three reasons for the planned acquisition:

  1. Apriso's software lets companies quickly adapt manufacturing processes to market changes
  2. It lets companies introduce process standardization across multiple factories
  3. And it allows companies to engage in real-time monitoring across mvarious plants.
Combined, Dassault's Delmia and Apriso cover the entire value chain "from product concept to the worldwide product launches in store," Charles said.

The aqcuisition, which will be paid for in cash, is expected to close in July.

(Charles' comments were reported in a conference call transcript made available by SeekingAlpha.com. The full transcript can be found at www.seekingalpha.com)