Digital Leader Interviews – Page 5
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Feature"We need to talk differently to the connected consumer"
Brigitte Cantaloube joined PSA from Yahoo in early 2016 (Photo: PSA/Peugeot-Citroen)Brigitte Cantaloube became chief digital officer of PSA/Peugeot-Citroen on February 1. At the Paris auto show, the former Yahoo executive spoke to automotiveIT about the digital transformation of France’s biggest car groupYou’ve been on the job for eight months. ...
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Feature“Over-the air updates will be a big enabler”
Redzic is bringing on board more software developers (Photo: Renault-Nissan)In January of this year, Ogi Redzic joined the Renault-Nissan alliance as senior vice president, connected vehicles and mobility services. The former Nokia executive was tasked with speeding up the development of connected services, building a team of software developers, ...
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Feature“My aspiration is to actively help shape new business models”
Brecht wants IT to play a big role in Daimler's digital transformation (Photo: Claus Dick)Jan Brecht wants to move away from managing and administration to a focus on software and system architectures. The new Daimler CIO, who joined the premium car group from sporting-goods maker Adidas in November 2015, ...
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Feature“You can forget everything that you’ve done to this point”
Opel's Tina Mueller is striving to improve the carmaker's brand imageWith deliveries rising in the second quarter and General Motors Europe and its core Opel brand posting its first quarterly pretax profit since 2011, the US carmaker hopes to continue the upward trend in  Europe for the rest ...
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FeatureTomorrow's HMI systems "will change massively"
Tanneberger introduces the e-Golf Touch at the Las Vegas CES in January 2016 (Photo: VW)As driver assistance systems become more sophisticated and the fully autonomous car is beginning to look more feasible, automakers are increasingly focused on what the changing trends will mean for the human-machine interface (HMI) systems. ...
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Feature"We're learning from the creativity of start-up founders"
Hofmann says a start-up's proposal can be approved in three weeks(Photo: Claus Dick)For big automotive players, cooperation with startups is becoming more important  than ever before. Large carmakers need the creative enterprise of young companies, if they want to develop new solutions and services in today’s fast-moving digital ...
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Feature"We know that we can’t always do everything on our own"
Daimler's Stark: Autonomous driving is a crucial component of digitization strategyIn a recent interview with automotiveIT, Wilko Andreas Stark, the head of Daimler Strategy and Product Strategy and Planning, Mercedes-Benz Cars, talked about the various levels of the digital transformation Daimler has embarked on. Stark also discussed new business ...
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Feature “One out of every two open positions at Bosch involves IT or software”
Pritsch wants to network all Robert Bosch processes (Photo: Claus Dick)The Bosch Group championed hot topics such as digitization, networked products and Industry 4.0 at an early stage. In an interview, CIO Elmar Pritsch explains the focus of the Stuttgart-based technology company in its individual business areas and how ...
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Feature"It’s very important that we filter which technologies add value for the consumer"
The new S90 sedan will help boost Volvo's sales, Annwall says (Photo: Arjen Bongard)Bjoern Annwall joined Volvo Cars as global head of marketing, sales and customer service in October last year. The former McKinsey consultant succeeded industry veteran Alain Visser in a job that involves transforming the Swedish carmaker ...
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Feature"We are experiencing an upheaval in manufacturing"
Schaefer (right) tests equipment at a Daimler transmission plant in Rumania (Photo: Daimler)Against a backdrop of steadily rising numbers of vehicle models and derivatives, extremely volatile markets and growing volumes, automotive manufacturing is facing major challenges. And digitization is adding more complexity to the mix. Daimler, like many other ...
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Feature"The classic sales process is a thing of the past"
Robertson sees "plenty of room for improvement" in the Chinese market (Photo: BMW)BMW sales chief Ian Robertson wants to process future sales transactions in minutes. He’s counting on information technology to enable this speedup in what has, for decades, been a much lengthier process. In an interview in late ...
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FeatureGM's infotainment chief: It's all about the infrastructure
GM's Abram: “If we get the infrastructure right, we can react to everything." (Photo: A. Bongard)General Motors, like most of its competitors, is embracing new technologies as customers increasingly look for new and different personal-mobility products. “The convergence of connectivity, vehicle electrification and evolving customer needs demands new solutions,” ...
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FeatureKia USA executive: "Automakers are willing to take more risks"
Kia's Bzeih says CRM will be crucial in attracting customers to the brand (Photo: Arjen Bongard)Kia announced at the CES consumer electronics show that it plans to spend an initial 2 billion dlrs on advanced driver assistance systems in the next three years as it pursues a goal of ...
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FeatureKienbaum consultant: Automotive culture change is key
Dirk Seiferth (Photo: Kienbaum)Non-traditional players are increasingly moving into the automotive space and, to counter this competitive threat, carmakers will, to some extent, have to become more like IT companies. Dirk Seiferth, partner at Kienbaum Management Consultants talks to automotiveIT about data labs, time-to-market and the impact of the ...
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FeatureAudi production boss sees big changes in car manufacturing
Waltl says the traditional assembly line will stay, but it may not always be used (Photo: Claus Dick)Digitalization is not just changing the car; it is changing every aspect of the car-making industry as well. Hubert Waltl, who has headed production at Audi since April 1, 2014, recently discussed ...
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FeatureT-Systems executive: Telecoms and automotive have grown closer together
Heinz Egeler (Photo: T-Systems)Heinz Egeler has been in charge of the Connected Car business of T-Systems since June 2015. In written answers to questions, Egeler explains the strategic priorities of the German IT service provider and discusses some of the characteristics of the changing personal-mobility industry.automotiveIT: Mr. Egeler, you've ...
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FeatureDaimler IT Exec: Standards will help manage engineering complexity
Mercedes-Benz Cars R&D CIO Haasis says standards are key in exchanging  information with suppliers (Photo: Daimler)As vehicles grow in complexity, coordination between carmakers, suppliers and other partners  faces increasing challenges. In answers to written questions, Siegmar Haasis, CIO Research and Development at Mercedes-Benz Cars, discusses the growing ...
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FeatureNokia HERE: Accenture consultant sees more acquisitions
F Axel Schmidt (Photo: Accenture)Following news that Audi, BMW and Daimler are set to jointly acquire Nokia HERE, automotiveIT asked Accenture automotive expert Axel Schmidt three questions about the implications of the transaction.automotiveIT: What's in it for Audi, BMW and Daimler to acquire Nokia HERE?Schmidt: The carmakers are first and ...
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FeatureBosch CIO: New office software meets high data-security standard
Pritsch succeeded Gerd Friedrich as  CIO of Robert Bosch in early 2015 (Photo: Bosch)Robert Bosch is spending 800 million euros on a company-wide upgrade of its office productivity systems. Answering questions put to him by automotiveIT, Elmar Pritsch, who became CIO of the German automotive supplier in early ...
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FeatureInterview: Daimler China CIO Marc Lampe discusses CRM
Greater China CIO Marc Lampe (Photo: Daimler) Marc Lampe moved to Beijing as regional CIO of Daimler’s operations in September of 2013. Before taking charge of the carmaker’s IT operations in China, Hong Kong and Taiwan, he was responsible for IT in the German company’s vans segment. Lampe’s ...
