Report: Climate Change vs. Carmakers
Report: Automotive headwinds align into a perfect storm
As driver assistance systems become more sophisticated and the fully autonomous car is beginning to look more feasible, automakers are increasingly focused on what the changing trends will mean for the human-machine interface (HMI) systems. In an interview with automotiveIT, Volkmar Tanneberger, head of electrical/electronics development at Volkswagen Group discusses ...
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Volkswagen Group has taken a minority stake in SeeReal Technologies, a company that specializes in holographic display technology. The move will allow the German automaker to further develop 3D imagery to be used in in-car displays.
A squeeze on automotive suppliers, together with the adaptation of new technology, will lead some major players to play a bigger role in overall vehicle development cycles, especially in shaping customer user experiences
Should automotive manufacturers and the supply chain fear or embrace this surprise announcement from the consumer technology giant?
