All Ford articles – Page 7
-
ArticleFord CEO Alan Mulally to speak at CeBIT fair
Alan Mulally spoke at the CES in Las VegasAlan Mulally, keen to underline the importance of information technology for the auto industry, will speak at the CeBIT high-tech fair in Hanover in March.The Ford CEO will give a keynote address as part of the CeBIT Global Conferences program.Earlier this month, ...
-
ArticleJoining global EV battle, Ford unveils Focus Electric
The Focus Electric, Ford’s first fully electric vehicle, was shown at the Consumer Electronics Show (CES) in Las Vegas. It will be on sale later this year.LAS VEGAS - Ford on Friday unveiled a new Ford Focus Electric, raising the stakes in the battle between volume carmakers to get traction ...
-
Article
IT plays crucial role in Ford’s new global strategy
Its name says it all: “One Ford.” The strategy that Ford wants to use to boost its presence in global markets is based on the idea of the “global customer.” And IT is playing a big role in making the plan work. The background: customers’ desires and demands are becoming ...
