All interview articles – Page 2
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Volkswagen R&D chief: "We are reworking our entire development process"
Ulrich Eichhorn heads up Volkswagen Group’s R&D operations, and discusses impacts for vehicle development from artificial intelligence and electrification, and explanins how digital tools and data are changing engineering processes.
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"Partnerships with IT players are vital"
One side of a digital win Source: Claus Dick ZF CDO Mamatha Chamarthi sees herself as “digital-transformer-in-chief”, working closely with CIO Juergen Sturm At ZF Friedrichshafen, digitization has a huge influence on the business. In an interview, Chief Digital Officer Mamatha Chamarthi describes the fast pace of ...
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"Digitization offers completely new possibilities and we will make use of these"
Klaus Entenmann: "The customer no longer needs to come to the dealership to get car-buying advice." (Photo: Daimler)Digitization is changing the automotive industry top to bottom. In a short interview with automotiveIT, Klaus Entenmann, CEO of Daimler Financial Services, discusses which technological developments are crucial for the financial services ...
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"There is no added value in gesturing with your fingers”
Massing: “With artificial intelligence, we will soon be in a position to significantly reduce the stress level behind the wheel.” (Photo: Claus Dick)Digitization is changing vehicles’ interiors along with their other aspects. Georges Massing, director, user interaction at Mercedes-Benz, spoke with automotiveIT about the effects of the trend, the ...
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"My role is to protect the vehicle ecosystem"
Jeff Massimilla was named chief product cybersecurity officer of General Motors (GM) in 2014. His appointment, one of the first of its kind in the global auto industry, underscored the crucial importance of cyber safety for the coming generations of fully connected cars. Massimilla spoke to automotiveIT at the Detroit ...
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"The issue won't be 'either-or' in digitization"
Wehner: The main issue in digitization is speed (Photo: Claus Dick)More automakers are creating the position of chief digital officer as a central point of contact for digitization issues. Someone who is sure to understand how the role is different from that of the CIO is Skoda CDO Andre ...
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"We will need more IT professionals in the future"
Continental's Eigler: "Our expertise is in demand." (Photo: Claus Dick)Christian Eigler is a realist. In his view, it won't be trendy roadmaps that lay the basis for successful digitization, but standardization and harmonization. In an interview with automotiveIT, the CIO of automotive supplier Continental talks about the trend toward ...
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“There is a renaissance of the automobile underway”
Thilo Koslowski (Photo: Porsche)Thilo Koslowski, the CEO of the newly formed Porsche Digital GmbH, recently talked to automotiveIT about Silicon Valley, Germany's digital infrastructure and Porsche's new digital technologies. _Mr. Koslowski, specific assets have shaped Porsche's DNA for a long time: air cooling, rear-wheel drive and the number 911. ...
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"Automakers have to make adjustments or they will fail"
The German auto industry is at a crossroads, Ferdinand Dudenhoeffer says. In an interview, the German automotive expert warns that industry and the political world have to get future issues such as electric mobility, autonomous vehicles and digital sales channels on track ”“ or Germany’s importance as an automotive nation ...
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“My aspiration is to actively help shape new business models”
Brecht wants IT to play a big role in Daimler's digital transformation (Photo: Claus Dick)Jan Brecht wants to move away from managing and administration to a focus on software and system architectures. The new Daimler CIO, who joined the premium car group from sporting-goods maker Adidas in November 2015, ...
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Tomorrow's HMI systems "will change massively"
Tanneberger introduces the e-Golf Touch at the Las Vegas CES in January 2016 (Photo: VW)As driver assistance systems become more sophisticated and the fully autonomous car is beginning to look more feasible, automakers are increasingly focused on what the changing trends will mean for the human-machine interface (HMI) systems. ...
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"We're learning from the creativity of start-up founders"
Hofmann says a start-up's proposal can be approved in three weeks(Photo: Claus Dick)For big automotive players, cooperation with startups is becoming more important  than ever before. Large carmakers need the creative enterprise of young companies, if they want to develop new solutions and services in today’s fast-moving digital ...
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 “One out of every two open positions at Bosch involves IT or software”
Pritsch wants to network all Robert Bosch processes (Photo: Claus Dick)The Bosch Group championed hot topics such as digitization, networked products and Industry 4.0 at an early stage. In an interview, CIO Elmar Pritsch explains the focus of the Stuttgart-based technology company in its individual business areas and how ...
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"It’s very important that we filter which technologies add value for the consumer"
The new S90 sedan will help boost Volvo's sales, Annwall says (Photo: Arjen Bongard)Bjoern Annwall joined Volvo Cars as global head of marketing, sales and customer service in October last year. The former McKinsey consultant succeeded industry veteran Alain Visser in a job that involves transforming the Swedish carmaker ...
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"FordPass is a tool with a lot of functionality"
Ford's de Waard: Customers appreciate if their data are used to help them anticipate things (Photo: Arjen Bongard)Ford Motor, which is rapidly adapting its global business model, is gearing up to make a decisive move in its transition from pure car maker to provider of mobility services. Later this ...
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"The classic sales process is a thing of the past"
Robertson sees "plenty of room for improvement" in the Chinese market (Photo: BMW)BMW sales chief Ian Robertson wants to process future sales transactions in minutes. He’s counting on information technology to enable this speedup in what has, for decades, been a much lengthier process. In an interview in late ...
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GM's infotainment chief: It's all about the infrastructure
GM's Abram: “If we get the infrastructure right, we can react to everything." (Photo: A. Bongard)General Motors, like most of its competitors, is embracing new technologies as customers increasingly look for new and different personal-mobility products. “The convergence of connectivity, vehicle electrification and evolving customer needs demands new solutions,” ...
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Kia USA executive: "Automakers are willing to take more risks"
Kia's Bzeih says CRM will be crucial in attracting customers to the brand (Photo: Arjen Bongard)Kia announced at the CES consumer electronics show that it plans to spend an initial 2 billion dlrs on advanced driver assistance systems in the next three years as it pursues a goal of ...
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Kienbaum consultant: Automotive culture change is key
Dirk Seiferth (Photo: Kienbaum)Non-traditional players are increasingly moving into the automotive space and, to counter this competitive threat, carmakers will, to some extent, have to become more like IT companies. Dirk Seiferth, partner at Kienbaum Management Consultants talks to automotiveIT about data labs, time-to-market and the impact of the ...
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Daimler's integrity boss moves to Volkswagen
Christine Hohmann-Dennhardt takes up here new job at VW January 1 (Photo: Daimler)Christine Hohmann-Dennhardt says that, over the last four years, she has spent a considerable amount of effort creating a proper understanding of compliance among Daimler's workforce. "That's why we have highlighted the term integrity," she said in ...
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