All BMW articles – Page 6
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BMW hires Althaus for global brand management
Steven Althaus (Photo: BMW)BMW has hired Steven Althaus to oversee its brand management and marketing services.Althaus, 44, will assume his new position at the German premium car maker in January.Althaus was mostly recently chairman and CEO of the German and Austrian operations of Publicis. He joined the communications agency ...
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BMW launches new Web site
BMW's new Web site allows users to share configured cars with friends through social media (Photo: BMW)BMW has relaunched is Web site with new content, a different digital design and various social-media options.The new site is built around an improved car configurator that takes into account customers' now-standard practice ...
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BMW invests in Embark mobility apps maker
Embark will help BMW develop multi-modal urban transportation solutions (Photo: Embark)BMW is investing in Embark, a US based maker of new-mobility iPhone and Android apps, as the German premium car maker gears up for the launch of its new i brand vehicles.Embark apps are designed to help travelers navigate ...
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Broadcom, Hyundai take next step to bring ethernet in car
The OPEN alliance says ethernet is a cost-effective automotive networking technology (Photo: NXP)Broadcom and Hyundai have signed a joint development agreement to use ethernet-based networking for in-car infotainment.The collaboration aims to integrate infotainment, telematics and advanced driver assistance systems into Hyundai vehicles using Broadcom's BroadR-Reach ethernet technology.Last November, carmakers ...
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Paris auto show: Mini Connected will get Android option
Only iPhone owners can currently use Mini Connected (Photo: Mini)PARIS - Mini's in-car connectivity system, which so far has only been available to users of Apple's iPhone will soon provide an option for Android-based smartphones as well."We'll of course expand the phone options available and it won't be very ...
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Toyota, BMW broaden pact and may build joint sports car
Toyota’s Toyoda (left) and BMW’s Reithofer agree to step up cooperation (Photo: BMW)Toyota and BMW last week said they plan to broaden their cooperation in technologies that will help define the cars of tomorrow.The two automakers said they will explore cooperation possibilities in the areas of powertrain electrification, lightweight technologies, ...
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50,000 German BMW employees get Telekom sim cards
More than 50,000 German BMW employees will get Deutsche Telekom sim cards for their business-related mobile communications, the German telecommunications group said.The two companies signed an agreement that runs through the end of 2019 and plan to expand the cooperation to other countries.Telekom said it will integrate the employee sim ...
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New BMW 7 Series features customizable instrument display
BMW’s customizable instrument panel is a 600 euro option on the new 7 Series (Photo: BMW)BMW's new flagship 7 Series features an optional multifunctional instrument display that lets drivers decide how they want to look at key information.The 600 euro display option retains the traditional format of four circular instruments. ...
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BMW opens 2nd China plant
BMW, Brilliance and local Chinese officials attended the official opening of BMW’s 2nd Chinese plant this week (Photo: BMW)BMW and its joint-venture partner Brilliance opened a second plant in China,increasing production capacity in the key market to 200,000 vehicles a year.The German premium car makerand its partner will invest another ...
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US, German carmakers to demo fast EV charger
ACEA will make this combined charger the standard for new EVs in Europe from 2017 (Photo: VW)A group of eight US and German carmakers will demonstrate a common fast-charging technology they hope will accelerate the spread of electric vehicles.Volkswagen, Â Audi, BMW, Chrysler, Daimler, Ford, General Motors and Porsche will ...
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BMW opens Connected Drive lab and Designworks studio in Shanghai
BMW’s design chief, Adrian van Hooydonk (center), discusses details of the Vision ConnectedDrive concept (Photo: BMW)BMW, stepping up its activities in China, said it has opened a Connected Drive lab and a design studio in Shanghai.The German premium car maker said its Connected Drive lab will allow key development initiatives ...
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Genivi All Member Meeting - Paris
Genivi will hold its annual member meeting at Disneyland outside Paris April 24-27, with more than 500 participants scheduled to attend.The alliance, whose goal is to develop cross-industry software standards for the development of in-vehicle infotainment, groups automakers, automotive suppliers, telematics and mobile phone companies.Speaking at a Telematics Update conference ...
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Telematics Update: Room seen for embedded and smartphone-based connectivity
MUNICH ”” Cars will be connected to the internet through both embedded and smartphone-based systems, telematics executives said Wednesday.In a discussion of the pros and cons of the different approaches at a Telematics Update conference here, a panel of experts said the mode of connectivity depends on different factors."I see ...
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BMW's i8 Concept Spyder further expands "i" brand
BMW unveiled a fourth new model in its "i" range, underscoring the carmaker's intentions to expand the new brand it is officially launching next year.The BMW i8 Concept Spyder is a plug-in hybrid powered by an electric motor and a gasoline combustion engine which, together, provide a combined output of ...
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BMW steps up CO2 reduction efforts; delivers record 2011 results
CEO Reithofer says BMW has had a good start to 2012 (Photo: Arjen Bongard)BMW is confident it will achieve European CO2 targets for 2015, but to meet longer-term goals, it plans to step up r&d developments."We are totally confident we will meet the target set for the BMW Group" for ...
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automotiveDAY 2012: IT becoming a competitive differentiator
Local Motors co-founder Rogers explained a new crowd-sourcing based approach to carmaking (Photo: Claus Dick)HANOVER -- One thing was clear at the 2012 automotiveDAY conference: IT is quickly becoming one of the major differentiators in the competition between the world's car brands.Until recently, IT was mostly seen as way to ...
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automotiveDAY: Progress cited on open PLM standards
Continental’s Hoeflich, BMW’s Probst and ProSTEP’s Vetterman (l-to-r) welcomed progress made on PLM openness (Photo: Claus Dick)HANOVER -- Automakers and suppliers reported major progress in creating common IT standards to be used in product lifecycle management (PLM)."We now have a common understanding with regard to the issue of openness in ...
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automotiveDAY: BMW execs say selectivity is key in infotainment
BMW’s Hildegard Wortmann (left) and Karl Probst describe the opportunities and challenges of connected cars (Photo: automotiveIT)HANOVER ”“ BMW executives see huge possibilities to add a wealth of new in-car infotainment functions, but they agreed that selectivity is key.“The possibilities are endless but we need to focus on what makes ...
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BMW's Draeger, Diess to switch jobs
BMW’s head of purchasing, Herbert Diess, will take charge of group R&D (Photo: BMW)Two top BMW executives are switching roles as the premium carmaker moves to more effectively deal with a growing range of products and initiatives.R&D Boss Klaus Draeger will assume responsibility for group purchasing, taking over from Herbert ...
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German BMWs to get Vodafone SIM cards
New BMWs in Germany will be equipped with specially adapted Vodafone SIM cards from this summer as the German premium carmaker pursues its ConnectedDrive strategy.Under a five-year agreement between BMW and Vodafone Germany, new cars will be fitted with the SIM cards at the assembly plant. The cards use machine-to-machine ...